What Exactly Is Digital Signage and How Does It Work?

I’m not a fan of the term ‘digital signage.’ Seems a strange admission, right? But I think it can be a little confusing. The term “signage” indicates something that tells people where to be or what time to be there…

5 Most Popular Ways to Generate Revenue With Digital Signage

One key reason for investing in a digital signage system is that it can be used to generate sponsorship revenue. If done well, digital advertising signage can really improve your visitors’ experience by acting as an interesting, engaging, and relevant…

The Pros and Cons of Digital Signage At Exhibitions

Digital signage can really put the finishing touches to your event by enhancing visitor experience and providing a visual way for exhibitors to showcase what they have to offer. But it’s not all sunshines and rainbows. While digital signage can…

What Is The Difference Between Digital Signage, Video and Twitter Walls and Event Apps?

The event technology landscape is confusing. With so many different kinds of events and so many different tools out there, it can be difficult to know which ones will be the best fit for your event – especially as a…