The 3 Most Exciting Digital Signage Trends in 2018

The digital signage industry is growing quickly, and now exceeds $16 billion worldwide. But, to put it bluntly, it’s surprisingly not an industry known for its innovation. Strange, considering it’s a technology-based industry and those tend to be the most…

Top 5 Reasons NOT To Invest In Digital Signage

Digital signage is a great technology that’s simple to understand and can really boost your visitors’ experience. In fact, it’s a great addition to almost any event! However, having listened to our former clients about why they were not using…

7 Deadly Sins Exhibitors and Sponsors Make With Digital Signage Adverts

We’ve worked on hundreds of exhibitor adverts across many different shows and sectors, and have produced a lot of great-looking, highly targeted digital adverts for exhibitors. For example: We’ve also paid very close attention to video content in general at events…

What Is the Cost of Event Digital Signage?

Once you’ve got your head around what digital signage is and how you can use it at your event, it’s time to start thinking about implementing it. A large part of that is working out how much it’s going to…

5 Most Common Questions About Digital Signage At Events

The term digital signage is a confusing one. As an event organiser, you’re faced with numerous tech options to help engage your visitors and supply information to the masses, but how do you know whether digital signage is the option…

7 Things Marketers Must Know Before Investing in Digital Signage

Digital signage is a great way to improve visitor experience at an event and offer exhibitors the chance to showcase their stuff in an eye-catching way (and, as a marketer, those are two of the most important things, right?). But,…

4 Easy Steps to Improving Your Visitor’s Journey With Digital Signage

Visitor experience is incredibly important at your event if you want happy visitors (happy visitors spread the word and are more likely to come back time and time again), but it can seem overwhelming when you’re just getting started thinking…

What Exactly Is Digital Signage and How Does It Work?

I’m not a fan of the term ‘digital signage.’ Seems a strange admission, right? But I think it can be a little confusing. The term “signage” indicates something that tells people where to be or what time to be there…

5 Most Popular Ways to Generate Revenue With Digital Signage

One key reason for investing in a digital signage system is that it can be used to generate sponsorship revenue. If done well, digital advertising signage can really improve your visitors’ experience by acting as an interesting, engaging, and relevant…

The Pros and Cons of Digital Signage At Exhibitions

Digital signage can really put the finishing touches to your event by enhancing visitor experience and providing a visual way for exhibitors to showcase what they have to offer. But it’s not all sunshines and rainbows. While digital signage can…